Users will soon have a fresh option that allows them to cut down on the quantity of AI-created media appearing in their feeds. This move comes as the platform revealed that it presently contains over 1 billion content made with AI.
Trial and Implementation
This change is being tested over the following weeks before a global launch. This advancement coincides with a increase in AI-generated material, spurred by recent AI video creators.
AI Proliferation Online
It has been noted that nearly 10% of the most rapidly expanding content creators on a competing service only show content made by AI. A considerable share of this output is considered “AI slop”, a term for substandard, factory-style content that is frequently nonsensical or surreal.
Based on user feedback that numerous viewers enjoy content created using AI tools, including computer-generated images to educational videos, and we intend to offer the community the ability to see more or less of that, depending on their own preferences,” stated a platform representative.
AI on the Platform
TikTok disclosed that there are presently over a billion videos on its app tagged as made with AI. Collectively, over 100 m pieces of content are uploaded to the platform daily, making AI content a minor part of its complete catalog.
User Control Features
Users will be able to reduce or increase the amount of artificial media they view by accessing the topic control option in the app and choosing the AI content topic. Additional categories that are already be modified under the filter encompass current affairs, style, cosmetics, and dance.
AI Disclosure Rules
Its rules oblige content makers to identify convincing AI-generated content, and it bans dangerous AI impersonations of celebrities or emergencies. Any realistic AI-generated clip that is unmarked can be deleted under its user guidelines.
Additionally, the platform will from now on apply an AI-generated tag to content created with its proprietary AI systems, or detected by an industry-wide initiative for identifying artificial media. This step is designed to deter users from seeking to evade the disclosure requirement.
Responsible AI Funding
TikTok is additionally launching a $2m AI literacy fund for experts and institutions to create learning resources about responsible artificial intelligence. This program will support educational bodies focused on educating computer science.
Moderation Strategy
TikTok has supported its safety measures, following controversy over proposals to make redundant a large number of content moderators in the United Kingdom. It is expected to cut hundreds of positions in its trust and safety team in its British office, with trade unions and digital protection specialists voicing alarm that people are being substituted by automated systems.
A senior executive stated that staff-based oversight would continue to be important, but artificial intelligence can protect employees by eliminating the most distressing content prior to it gets reviewed by staff. The platform announced a significant reduction in explicit and harmful content seen by safety staff over the previous year due to intervention by its automated systems.
“We think that it’s essential to integrate staff and AI to keep the platform safe,” the official commented. “We’ll have humans as part of that process, but we additionally believe it’s extremely critical to minimize viewing of harmful content as rapidly, which is the area in which a lot of the machine support is really helping us process content quickly.”
